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“A minute of education, a lifetime of hope”: How we can save lives in seconds

Icon of a hand with a gavelActivism·By Kristi Burton Brown

“A minute of education, a lifetime of hope”: How we can save lives in seconds

Since the time I first discovered VirtueMedia, I have been incredibly impressed with and touched by the commercials put out by this pro-life organization. A number of years ago, I was in the beginning stages of the first Personhood campaign in Colorado. While watching  TV with my family, a pro-life commercial popped on the screen. (Watch it here.) It was absolutely beautiful, and it couldn’t have fit the message of our campaign any better if we had planned it ourselves!

A series of people were looking at something you couldn’t see, exclaiming over how incredible this “thing” was. Then, the screen pulled to a shot of an unborn baby which was a combination of 3D ultrasound and another form of technology. This image was amazing! The commercial went on to talk about the “window to the womb” we have today and how we are able to see what we’ve been missing. This, I thought, is exactly the kind of pro-life commercials we need! It was touching, funny, beautiful, positive, human, and accurate – all at the same time.

Over the years, VirtueMedia has only exceeded expectations in the quality of commercials it puts out there. Take, for example, their “Hero” commercial:

Thumbnail for Hero: Monroe | Television Ad | VirtueMedia.org

The people at VirtueMedia describe the power of their work in their own words, and I couldn’t say it better myself:

Needless to say, a decrease of 70% in abortion rates is more than incredible. This is the kind of work we need to be a part of, friends. Not only do positive, educational ads like VirtueMedia’s have an impact on state abortion rates, but they also lower local rates.

The number of people reached by these ads demonstrates the legitimacy and power behind VirtueMedia’s work. At the end of most commercials is a hotline number that women can call for help and more information.

Ready to get involved yet? This work is beyond exciting – it’s life-saving, without a doubt. Go here to see how you can donate or get involved as an individual or a church, right-to-life group, or pregnancy center. Watch more TV commercials and listen to radio commercials here. Want to find out more? Here’s a short video that explains VirtueMedia’s commercials and exactly how they work.

Thumbnail for Life | How VirtueMedia Works | VirtueMedia.org

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